Restaurant Opening Influencer Marketing Strategy in Dubai

Opening a restaurant with influencers is not mainly about getting as many creators as possible through the door.

It is about generating the right amount of demand, from the right diners, at the moment your restaurant is ready to serve them well.

That distinction matters.

A restaurant can generate huge social reach during opening week and still have a weak launch if the audience is outside its real customer market, reservations are difficult, location information is unclear, service struggles under the launch rush, or nobody can determine which creators actually generated diners.

Impacto’s approach is built around a simple chain:

Operational readiness → creator fit → conversion infrastructure → measurable demand

The objective is not to maximise influencer exposure.

It is to maximise the amount of qualified demand your restaurant can successfully convert and serve.

Restaurant Opening Influencer Strategy at a Glance

The Impacto Capacity-First Restaurant Launch Framework divides the launch into four stages.

These are Impacto planning recommendations, not industry benchmarks.

The key principle is that opening night is only one moment inside the campaign.

A launch strategy should start before the restaurant opens and continue after the initial buzz fades.

Why Influencer Marketing Matters for Dubai Restaurant Openings

Social discovery plays a meaningful role in how UAE consumers find restaurants.

SevenRooms’ 2025 UAE Restaurant Industry Trends research included 1,000 UAE consumers and more than 250 restaurant operators.

The research found that 74% of surveyed UAE diners use social media to discover new restaurants, while one in four discover restaurants through influencers.

It also reported that Instagram was the leading social platform for restaurant discovery in the research, while 44% of SevenRooms UAE customers offered bookings directly through Instagram.

That does not mean every restaurant needs dozens of influencers.

It means restaurants should deliberately design how creators contribute to discovery, consideration and customer acquisition instead of treating influencer visits as complimentary dinners with uncertain business value.

Dubai adds another layer.

A creator can have a large audience while still being a weak fit for a physical restaurant if most followers cannot realistically become customers.

A Dubai restaurant may care far more about:

• UAE audience concentration.
• Dubai audience concentration.
• neighbourhood relevance.
• resident versus tourist audience.
• dining occasion.
• cuisine affinity.
• spending behaviour.
• how frequently the audience actually visits restaurants in Dubai.

A creator with an enormous international following is not automatically more useful than a smaller creator whose audience is concentrated among relevant Dubai diners.

The metric that matters is not just reach.

It is qualified reach.

The Impacto Capacity-First Restaurant Launch Framework

Most restaurant opening campaigns start with a creator list.

Impacto’s framework starts with a different question:

How much demand can the restaurant successfully absorb at each stage of the launch?

Marketing should then scale alongside that capacity.

Phase 1: Foundation

Before significant creator activity, build the infrastructure that will convert attention into action.

This includes:

• restaurant positioning.
• target diner definition.
• social profiles.
• Google Business Profile.
• website or landing page.
• reservation system.
• menu information.
• campaign measurement.
• creator research.

Phase 2: Proof

Use operational rehearsals and controlled creator previews to prove that the restaurant experience is ready to be promoted.

This is where the restaurant learns:

• whether kitchen timing works.
• whether service flows properly.
• whether signature dishes are consistent.
• whether staff can explain the menu.
• whether reservations work.
• whether valet or parking information is clear.
• whether the atmosphere matches the intended positioning.

Phase 3: Launch

Increase creator exposure when the restaurant can handle the additional demand.

The objective is not maximum possible reach.

It is maximum manageable qualified demand.

Phase 4: Compound

Continue creator activity after opening.

Use the first wave to identify:

• creators who generate genuine dining interest.
• content angles that resonate.
• videos that may perform well in paid media.
• audience questions worth answering.
• creators worth developing into longer-term partners.

The campaign should become smarter after opening, not simply stop.

What Must Be Ready Before Influencers Start Posting?

One of the biggest sources of wasted influencer traffic is conversion leakage.

Imagine the customer journey.

Someone watches a Reel.

They become interested.

Then they ask:

• Where is this restaurant?
• Is it open?
• What type of food does it serve?
• How expensive is it?
• Do I need a reservation?
• Where do I book?
• Is there parking?
• Is it suitable for families?
• Is this better for lunch or dinner?

If those questions are difficult to answer, part of the creator-generated demand disappears.

Prepare your Google Business Profile

Restaurants do not necessarily need to wait until opening day to prepare their local-search presence.

Google allows businesses to enter a future opening date up to one year ahead.

More importantly, after verification, Google states that the Business Profile can appear 90 days before the scheduled opening date.

That matters because the customer journey may look like:

Instagram Reel → Google search → Maps → menu → directions → reservation

The conversion therefore does not necessarily happen on Instagram.

Build one clear conversion path

Choose the primary action you want potential customers to take.

For example:

• Reserve a table.
• Join the opening waitlist.
• WhatsApp the restaurant.
• Get directions.
• Order online.
• Register for an opening event.

Do not generate attention without deciding what happens next.

Prepare the restaurant’s owned channels

Before significant creator traffic begins, the restaurant’s own channels should clearly communicate:

• concept.
• cuisine.
• location.
• opening timing.
• signature dishes.
• price positioning.
• reservation method.
• important logistical information.

Creator content should expand the story.

It should not have to explain the entire restaurant from zero.

How to Choose Restaurant Influencers in Dubai

Follower count is useful.

It should not be the creator-selection system.

For a restaurant launch, evaluate creators across five dimensions to Choose Restaurant Influencers in Dubai

1. Audience geography

For a location-dependent business, audience geography should be one of the first filters.

Where possible, review:

• UAE audience share.
• Dubai audience share.
• neighbouring-emirate audience where relevant.
• major international audience concentrations.
• whether the audience is likely to visit Dubai.

This becomes especially important when comparing creators.

Consider an illustrative example.

Creator A has 500,000 followers but relatively little relevant UAE audience.

Creator B has 30,000 followers, but a much larger proportion actively lives, works or dines in Dubai.

Creator B could potentially have greater commercial value to a Dubai restaurant despite being much smaller.

That is not a rule that small creators always outperform large creators.

For a local evidence base, the Dubai Restaurant Influencer Marketing Benchmarks compares creator sizes across engagement efficiency, absolute interactions and Reel views, helping launch teams match creator scale to the campaign objective.

It is a reminder that audience relevance changes the value of reach.

2. Restaurant-audience fit

Geography alone is not enough.

Ask whether the creator’s audience is likely to care about the actual restaurant.

Look at:

• cuisine.
• price positioning.
• neighbourhood.
• dining occasion.
• atmosphere.
• age profile.
• family relevance.
• lifestyle.
• customer spending behaviour.

A premium DIFC dining concept may require a different creator portfolio from a casual restaurant in JVC.

A tourist-heavy concept near a major attraction may value international travel audiences differently from a neighbourhood restaurant dependent on repeat local customers.

A late-night concept may need different creators from a family breakfast venue.

3. Credibility and audience relationship

Do not inspect only engagement rate.

Read the comments.

Look for evidence that the audience actually uses the creator for dining decisions.

Examples include:

• Where is this?
• How much is it?
• Do we need reservations?
• What should we order?
• Is there parking?
• Is it family friendly?
• Is it worth visiting?

A 2025 food-vlogger study found relationships involving creator credibility, parasocial relationships and restaurant visit intention.

The study is not Dubai or UAE-specific, so it should not be treated as direct evidence about Dubai diners.

It does support the broader reason for evaluating creator credibility and audience relationships rather than treating follower count as the only meaningful signal.

4. Content ability

An influencer is not only a distribution channel.

They are also a content producer.

Evaluate:

• photography.
• vertical video.
• opening hooks.
• editing.
• voiceover.
• storytelling.
• ability to explain dishes.
• ability to communicate location.
• ability to communicate price.
• ability to make one restaurant look different from another.

Some creators may be useful primarily because they make excellent content.

That is a legitimate campaign role.

5. Commercial reliability

Restaurant openings operate on timelines.

A creator who consistently publishes late may be less valuable during a launch than they would be during an evergreen campaign.

Evaluate:

• response speed.
• professionalism.
• punctuality.
• ability to follow deliverables.
• disclosure compliance.
• willingness to share analytics where agreed.
• understanding of content rights.
• publication reliability.

Creator quality is partly creative.

It is also operational.

Build a Creator Portfolio Instead of Searching for One Perfect Influencer

A restaurant launch usually benefits from different creator roles.

This creates a much more useful question than:

Which influencer is best?

Instead ask:

Which creator is best for this specific campaign job?

That connects:

Creator type → campaign role → KPI

It also prevents one creator from being expected to deliver reach, credibility, conversion, content production and local relevance simultaneously.

How Many Influencers Should You Invite?

There is no universal ideal number.

Start with restaurant capacity.

Impacto uses a simple planning formula:

Creator Visit Capacity

Creator Visit Capacity = Suitable Preview Services × Comfortable Creator Tables Per Service

Suppose the restaurant has six preview services.

Operations determines that two creator tables can be hosted comfortably per service.

The theoretical creator capacity would be:

6 × 2 = 12 creator visits

That does not mean the restaurant needs twelve creators.

It means twelve is the operational ceiling under those assumptions.

The final number should then account for:

• campaign budget.
• creator party sizes.
• audience duplication.
• restaurant size.
• existing reservations.
• content needs.
• campaign objectives.
• operational confidence.

This changes the usual sequence.

Do not decide:

We need 30 influencers.

Then ask the restaurant to absorb them.

Start with:

How many creator experiences can we deliver properly?

Then build the campaign inside that limit.

How Much Should You Budget for a Restaurant Opening Influencer Campaign?

Avoid starting with generic tables claiming that a Dubai micro-influencer always costs a certain amount.

Creator pricing can vary substantially depending on:

• audience size.
• audience quality.
• creator demand.
• deliverables.
• platform.
• production requirements.
• exclusivity.
• usage rights.
• campaign timing.
• whether the collaboration is hosted, paid or hybrid.

A more useful approach is to build the launch budget by component.

Impacto Launch Creator Budget Formula

Total Launch Creator Budget = Creator Fees + Hosted Experience Cost + Content Production + Usage Rights + Paid Amplification + Agency or Management Cost + Tracking or Technology + Contingency

Not every campaign will include every component.

The purpose of the formula is to stop restaurants from thinking of the budget as only:

creator fee × number of influencers

Creator fees

Cash paid for agreed creator deliverables.

Hosted experience cost

The real cost of complimentary food, drinks and service provided to creators and their guests.

Content production

Separate UGC creators, photographers, videographers or editing resources if required.

Usage rights

Additional licensing when creator content will be reused commercially.

Paid amplification

Budget used to extend the reach of high-performing creator content.

Management

Internal team time or agency cost associated with:

• creator research.
• outreach.
• negotiation.
• scheduling.
• briefs.
• approval.
• reporting.

Tracking and technology

Potential costs associated with:

• booking tools.
• attribution.
• landing pages.
• codes.
• analytics.
• CRM.

Contingency

Restaurant launches change.

Opening dates move.

Creators cancel.

Operational issues appear.

A campaign should have enough flexibility to respond without collapsing.

The allocation should then reflect the main objective.

For example, a content-heavy launch may put more budget into UGC and commercial rights.

A discovery-focused launch may invest more heavily in creator distribution.

A conversion-focused launch may invest more in tracking, booking infrastructure and selective amplification.

The budget should follow the strategy.

Paid vs Hosted Creator Collaborations

Restaurant launches can use hosted, paid or hybrid creator relationships.

Hosted collaborations

The restaurant provides the dining experience in return for agreed creator activity.

This may work when:

• the creator is genuinely relevant.
• the experience has meaningful value.
• the deliverables are proportionate.
• the creator accepts hosted arrangements.

However, hosted does not automatically mean organic.

Meta considers free products and services an exchange of value in branded-content situations.

That means a complimentary restaurant experience can still require the paid partnership disclosure when it constitutes branded content.

Paid collaborations

Payment becomes more appropriate when the restaurant requires:

• guaranteed deliverables.
• specific formats.
• fixed publication dates.
• substantial production.
• exclusivity.
• raw footage.
• extended commercial rights.
• paid-media usage.

Hybrid collaborations

A launch may combine:

• hosted food creators.
• paid strategic creators.
• dedicated UGC creators.
• longer-term ambassadors.

The compensation model should follow the role being purchased.

Do Not Assume You Own Creator Content

A creator agreeing to post a Reel does not automatically give the restaurant unlimited rights to reuse it.

Rights should be discussed explicitly.

These may include:

• organic reposting.
• website use.
• social-media reuse.
• raw footage.
• paid advertising.
• geographic rights.
• duration.
• exclusivity.

This becomes particularly important when creator content performs strongly.

TikTok’s Spark Ads allow businesses to use authorised organic creator posts as advertising creative.

That means content rights can create value beyond the creator’s original post.

Treat rights as part of the campaign economics.

Do not discover after publication that your strongest asset cannot be used commercially.

Soft Opening vs Creator Preview

A soft opening and a creator preview do not need to be the same thing.

A restaurant’s earliest rehearsals should primarily help operations discover problems.

Toast describes restaurant soft openings as opportunities to test the experience before the full public launch.

This can include staff training, service testing, feedback and troubleshooting.

You can review how Toast describes the operational role of a restaurant soft opening.

For a new restaurant, early testing may include:

• ticket times.
• table flow.
• POS.
• plating.
• menu knowledge.
• reservation check-in.
• payment.
• music.
• lighting.
• parking information.
• valet operations.
• dish availability.

Once the restaurant resolves the largest known problems, higher-value creator previews can begin.

The principle is:

Do not knowingly invite creators to document an experience you already know is unfinished.

One Influencer Event vs Staggered Creator Visits

Both approaches can work.

The correct choice depends on campaign goals and operational readiness.

One concentrated event

Advantages may include:

• atmosphere.
• visible launch energy.
• efficient hosting.
• concentrated social activity.

Risks include:

• kitchen overload.
• unusual service conditions.
• repetitive footage.
• similar creator stories.
• limited opportunity to correct problems between visits.

Staggered creator visits

Advantages may include:

• more realistic service.
• more varied content.
• multiple dining occasions.
• different dayparts.
• operational learning between visits.

For many Dubai restaurant launches, a hybrid structure can be more flexible:

controlled previews → selective opening event → staggered post-launch visits

Do not automatically optimise for the biggest possible creator night.

Optimise for the strongest experience the restaurant can consistently deliver.

Influencer Brief and Storytelling Angles

An influencer brief should communicate facts and requirements without scripting a fake opinion.

Include:

• restaurant name.
• location.
• concept.
• cuisine.
• opening timing.
• signature dishes.
• chef or founder story where relevant.
• pricing context.
• reservation information.
• deliverables.
• publication window.
• disclosure requirements.
• usage rights.
• factual claims that must be accurate.
• campaign contact.

Do not give ten creators the same script.

Instead, distribute storytelling angles.

For example:

• signature dish.
• chef.
• interior design.
• value.
• premium experience.
• family dining.
• date night.
• dessert.
• neighbourhood.
• lunch.
• late night.
• cultural story behind the cuisine.

That gives the campaign more semantic and creative coverage.

It also gives potential customers more reasons to care.

Campaign Content Waves

Avoid making every creator publish simultaneously.

Use waves.

Wave 1: Tease

Goal: curiosity.

Examples:

• opening announcement.
• interior preview.
• menu teaser.
• chef introduction.
• opening countdown.

Wave 2: Prove

Goal: demonstrate the experience.

Creators begin showing:

• actual food.
• service.
• atmosphere.
• signature dishes.
• restaurant interiors.

Wave 3: Convert

Goal: generate action.

Content should make clear:

• where the restaurant is.
• whether it is open.
• how to reserve.
• why someone should visit.

Wave 4: Compound

Goal: continue discovery after the launch spike.

Use continued creator visits, winning content and selective amplification to extend the campaign.

Use Creator Content as a Testing Engine

The opening campaign should also teach the restaurant what messages and creative styles work.

Look for signals such as:

• saves.
• shares.
• video retention.
• profile visits.
• location questions.
• menu questions.
• booking traffic.
• comments that indicate visit intent.

Those signals can help identify content worth amplifying.

The objective is not simply to buy more reach.

It is to put additional distribution behind content that has already demonstrated useful audience response.

Measurement and Attribution

Restaurant influencer measurement should extend beyond views and likes.

A useful framework is:

Track creators individually where possible

Methods can include:

• creator-specific URLs.
• UTM parameters.
• individual codes.
• reservation-source fields.
• WhatsApp keywords.
• customer-source questions.
• booking-system notes.

No attribution model will capture every path perfectly.

A diner may see an influencer’s video today and search the restaurant directly several days later.

Direct attribution should therefore be combined with broader signals such as:

• branded-search movement.
• Google Business Profile activity.
• website traffic.
• reservation changes.
• social-profile visits.

Cost per Attributed Cover

Impacto uses the following planning metric:

Cost per Attributed Cover = Total Campaign Cost ÷ Attributed Diners

If a campaign costs AED 10,000 and 250 diners can reasonably be attributed to it:

AED 10,000 ÷ 250 = AED 40 per attributed cover

That is an illustrative calculation.

It is not a Dubai benchmark.

The metric becomes more useful when compared with:

• customer spend.
• contribution margin.
• repeat visits.
• customer lifetime value where available.

The Impacto Creator Value Framework

Direct bookings are not the only source of value.

Impacto evaluates creator contribution across four categories:

Customer Acquisition Value + Content Value + Paid-Media Value + Learning Value

This is an evaluation framework rather than a literal accounting equation.

The categories should be measured separately unless the restaurant has defined a monetary value for each.

A creator who generates moderate direct bookings but produces exceptional reusable content may still be highly valuable.

Another creator may generate large reach while creating little measurable dining intent.

Judge creators against the role they were hired to perform.

Build the Second Visit Before the First Visit Happens

Restaurant launch marketing is often heavily focused on acquisition.

But the economics improve when a first-time visitor becomes a repeat customer.

Before creator-generated diners arrive, consider:

• reservation-database capture.
• permission-based CRM.
• loyalty.
• seasonal campaigns.
• menu-launch communication.
• future events.
• remarketing where appropriate.

Influencers can acquire attention.

The restaurant still needs a system for keeping the customer relationship.

UAE Influencer Compliance

Compliance should be part of campaign planning rather than something checked after creators publish.

The UAE Media Council states that social-media advertising activity generally requires an Advertiser Permit for individuals conducting advertising activity, including activity that is not financially compensated, subject to listed exemptions.

The Council also sets out different requirements for residents and visiting advertisers.

Restaurants and agencies should review the UAE Media Council’s current Advertiser Permit requirements and exemptions when planning creator campaigns.

Because regulatory requirements can change, applicability should be checked for each campaign and creator.

Hosted creators may still need disclosure

Free food does not automatically make the collaboration disclosure-free.

If the hosted experience constitutes an exchange of value for promotional content, the platform’s commercial-content rules may apply.

TikTok similarly requires creators to disclose qualifying promotional content through its commercial-content tools.

The practical rule is:

Hosted does not automatically mean organic.

Keep Hosted Creator Campaigns Separate From Google Reviews

A restaurant may host an influencer for social content.

That should not be turned into an incentivised Google review campaign.

Google prohibits reviews provided in exchange for incentives such as payment, discounts, free goods or free services.

You can review Google’s policy on fake engagement and incentivised reviews.

The practical takeaway is simple:

Do not make a Google review a required deliverable in a hosted or paid influencer collaboration.

Restaurants can still encourage genuine customers to leave honest reviews without offering incentives in return.

Common Restaurant Launch Influencer Mistakes

1. Buying reach instead of relevant demand

A large audience is not necessarily a useful audience.

2. Inviting creators before the restaurant is ready

Marketing then amplifies operational problems.

3. Publishing before customers can act

The restaurant gets attention while its Google profile, booking journey or opening information is incomplete.

4. Giving every creator the same message

The campaign becomes repetitive and visibly scripted.

5. Putting every creator into one night

The campaign becomes a short-lived event instead of a demand system.

6. Measuring only views

Distribution is not the same as customer acquisition.

7. Forgetting usage rights

Strong creator content becomes difficult to reuse commercially.

8. Ignoring UAE and platform requirements

Compliance gets considered too late.

9. Asking hosted creators for Google reviews

Social content and incentivised review activity should remain separate.

10. Ending the campaign after launch week

The restaurant gets a spike but no sustained creator or retention strategy.

8-Week Restaurant Opening Influencer Timeline

The following is an Impacto planning framework.

It is not an industry benchmark.

8 weeks before opening

Define:

• positioning.
• target customer.
• dining occasions.
• campaign objectives.

7 weeks before opening

Prepare:

• website.
• Google Business Profile.
• social profiles.
• reservation flow.
• analytics.

6 weeks before opening

Build and evaluate the creator shortlist.

Assess:

• geography.
• audience fit.
• credibility.
• content.
• reliability.
• campaign role.

5 weeks before opening

Begin outreach.

Agree on:

• hosted or paid arrangement.
• deliverables.
• timing.
• disclosure.
• usage rights.

4 weeks before opening

Build:

• creator calendar.
• tracking links.
• attribution.
• codes where useful.
• reporting structure.

3 weeks before opening

Begin operational rehearsals.

Capture restaurant-owned content.

Fix major service issues.

2 weeks before opening

Begin controlled creator previews if operations are ready.

1 week before opening

Release selective preview content.

Activate the booking or waitlist CTA.

Opening period

Run the primary creator wave.

Monitor:

• reservations.
• creator output.
• service capacity.
• customer questions.
• conversion signals.

If demand begins exceeding comfortable operating capacity, adjust the remaining creator schedule.

Weeks after opening

Continue selected creator activity.

Identify:

• strongest creators.
• strongest content.
• strongest audience segments.
• strongest restaurant messages.

Amplify winning assets where rights allow.

Restaurant Opening Influencer Checklist

Before significant creator activity begins, confirm that:

• restaurant positioning is clear.
• target diners are defined.
• the opening window is reliable enough to communicate.
• Google Business Profile is prepared.
• reservation journey works.
• menu information is available.
• location details are accurate.
• social profiles answer basic customer questions.
• creator audiences have been vetted.
• creator roles have been assigned.
• creator capacity has been calculated.
• compensation is agreed.
• deliverables are documented.
• usage rights are clear.
• platform disclosure requirements are understood.
• relevant UAE regulatory requirements have been checked.
• attribution is configured.
• campaign waves are scheduled.
• post-launch activity exists.
• retention infrastructure is ready.

The Principle Behind the Strategy

The purpose of restaurant opening influencer marketing is not to make the restaurant look popular for one evening.

It is to create a repeatable chain:

Relevant creator
→ credible restaurant story
→ qualified local attention
→ reason to visit
→ frictionless conversion
→ strong dining experience
→ measurable acquisition
→ repeat customer

Every weak link reduces campaign value.

The wrong creator creates irrelevant exposure.

Poor operations turn marketing success into customer disappointment.

Broken booking infrastructure loses high-intent diners.

Weak attribution prevents the restaurant from learning which creators worked.

No retention system forces the restaurant to keep reacquiring customers from zero.

The strongest restaurant launch campaign therefore does not maximise exposure as quickly as possible.

It paces demand according to operational readiness and increases creator activity as the restaurant proves it can successfully serve that demand.

Frequently Asked Questions

When should a restaurant start influencer marketing before opening?

Impacto recommends beginning strategic planning around six to eight weeks before the expected opening date.

Creator visits should begin later, once the restaurant is ready to be documented publicly.

Should influencers attend the soft opening?

They can.

But the earliest rehearsal services may be more valuable for operational testing.

Priority creators should normally experience the restaurant once major known issues have been addressed.

Are micro-influencers better than large influencers for restaurant openings?

Not automatically.

Smaller creators may provide stronger local or niche relevance.

Larger creators may provide broader awareness.

Creator size should follow the campaign role.

How many influencers should a restaurant invite?

There is no universal number.

Calculate how many creator tables the restaurant can comfortably support across preview services, then build the campaign within that operational limit.

How much should a restaurant spend on launch influencers?

Start with the components required by the strategy rather than generic influencer-rate benchmarks.

Budget for creator fees, hosted experiences, content production, usage rights, amplification, management, tracking and contingency where applicable.

Should restaurant influencers be paid or hosted?

Both models can work.

Hosted collaborations can suit highly relevant creators who accept experience-based arrangements.

Paid collaborations make more sense when the restaurant requires guaranteed deliverables, strict timing, significant production, exclusivity or commercial rights.

Do Dubai influencers need an advertising permit?

UAE Media Council rules generally require individuals conducting qualifying social-media advertising activity to hold the relevant Advertiser Permit, subject to current exemptions and requirements.

Verify the current status for each creator before publication.

Can restaurants reuse influencer videos in paid ads?

Potentially.

Usage rights and creator authorisation should be agreed before commercial reuse.

How should restaurants measure influencer ROI?

Track attributed bookings, covers, revenue and customer-acquisition economics where possible.

Supplement direct attribution with branded search, profile activity, booking trends and content value.

Can a restaurant give an influencer a free meal in exchange for a Google review?

That should not be part of the collaboration.

Google prohibits incentivised reviews involving free goods or services.

Social creator deliverables and organic Google reviews should remain separate.

Planning a Restaurant Opening in Dubai?

Impacto builds restaurant creator campaigns around audience relevance, restaurant fit, operational capacity and measurable business goals.

Instead of starting with a list of influencers, we start with the restaurant, the customer and the demand the operation can realistically handle.

Plan your restaurant launch campaign with Impacto